Website work # Linear Product Solutions website A wholesale industrial-supplies website that helps manufacturers, farm and ag operators, and welding shops find the right products, request sourcing help, and get a bulk quote. [Visit the live project](https://linearproductsolutions.com/) Client Linear Product Solutions Industry Wholesale industrial supplies Launched 2026 Project details ## What we made. ### Our role - Website strategy - Positioning and copy - UX and web design - Website development - SEO structure - Conversion planning - Creative direction - Video and image production ### What we delivered - Responsive wholesale website - Product-category landing pages - Sourcing request path - Bulk-quote calls to action - Homepage hero video - Custom product and delivery imagery Linear Product Solutions needed a website that could make a broad wholesale offer easy to understand. The finished site gives buyers a starting point based on what they need, whether that is cargo control, industrial parts, or supplies for a Prairie agriculture operation. ## Start with what the buyer needs The homepage opens with the practical promise: the right industrial supplies, at a better rate, delivered fast. Instead of making visitors sort through a generic catalogue, it asks what they need and sends them into a relevant product path. ## Built for wholesale conversations The site speaks to buyers who purchase in bulk, need dependable delivery, or cannot afford to wait for parts. Product-category pages explain who each path is for, while the sourcing request gives buyers a way to ask for something that is not listed. ## Custom visuals that support the website We also created the homepage video and the custom image set used across the product paths. Cargo control, industrial parts, Prairie agriculture, welding, and delivery each have a visual entry point that supports the message without pulling attention away from the next step. ## A clear route to the quote The finished website keeps the next step visible for both standard product requests and custom sourcing. That gives Linear Product Solutions a better place to explain its local delivery capability, cross-border reach, and bulk-quote process. ## See the website in action. The homepage makes the offer clear, then gives buyers separate paths for the supplies they buy most often. Custom video and image work gives each path a concrete visual entry point, while the sourcing path catches requests that do not fit a standard product page. The homepage hero video adds movement to the opening promise and establishes the industrial-supplies category. ![Annotated Linear Product Solutions homepage strategy visual](https://doydxdmf8xuzqpus.public.blob.vercel-storage.com/work-assets/linear-product-solutions/strategy-homepage.png) The homepage strategy connects product-first navigation, a clear industrial value proposition, and a quote CTA. ![Annotated Linear Product Solutions product detail page](https://doydxdmf8xuzqpus.public.blob.vercel-storage.com/work-assets/linear-product-solutions/strategy-product-detail.png) Product detail pages combine buyer-ready specifications with a fast route to a quote. ![Annotated Linear Product Solutions delivery coverage page](https://doydxdmf8xuzqpus.public.blob.vercel-storage.com/work-assets/linear-product-solutions/strategy-delivery.png) The delivery page makes Linear's local, regional, and extended service reach easy to understand. ![Annotated Linear Product Solutions comparison and testimonials page](https://doydxdmf8xuzqpus.public.blob.vercel-storage.com/work-assets/linear-product-solutions/strategy-comparison.png) Comparison content and customer reviews give buyers clear differentiation and social proof. ![Linear Product Solutions website conversion framework infographic](https://doydxdmf8xuzqpus.public.blob.vercel-storage.com/work-assets/linear-product-solutions/strategy-framework.png) The conversion framework ties the site's homepage promise, product paths, delivery trust, proof, and quote CTA together. ## More from Linear Product Solutions. [Research **Market research**](https://benske.ca/work/linear-product-solutions-research) Explore related: [Website Design & Development](https://benske.ca/services/websites) [SEO Services & Search Growth](https://benske.ca/services/seo) [Manufacturing marketing](https://benske.ca/solutions/industry/manufacturing) . ## More websites we’ve built. [View all websites →](https://benske.ca/work/websites) [ ![FrameX Unlimited website shown on a laptop](https://doydxdmf8xuzqpus.public.blob.vercel-storage.com/work-assets/framex/website-featured-v2.png) FrameX Unlimited 2025 ### Company website A website that helps people find the right service, see past work, and ask for a quote. View the work ](https://benske.ca/work/framex-website)[ ![Felski Steel Buildings website shown on a laptop](https://doydxdmf8xuzqpus.public.blob.vercel-storage.com/work-assets/felski/website-featured-v2.png) Felski Steel Buildings 2025 ### Company website A website that helps people find the right steel building and ask for a quote. View the work ](https://benske.ca/work/felski-website)[ ![Silver Leaf Developments website shown on a laptop](https://doydxdmf8xuzqpus.public.blob.vercel-storage.com/work-assets/silver-leaf/website-featured-v2.png) Silver Leaf Developments 2025 ### Property website A rental website that helps people compare homes, check key details, and take the next step. View the work ](https://benske.ca/work/silver-leaf-website) Related articles ## How a website can help a business grow [All articles →](https://benske.ca/blog) - [Websites & Conversion · Nov 12, 2025Before Hiring a Website Redesign Company, Fix the BriefBefore hiring a website redesign company, clarify the buyer, message, proof, conversion path, traffic plan, and measurement the new website needs.](https://benske.ca/blog/why-perfect-websites-generate-zero-leads) - [Websites & Conversion · Nov 11, 2025Why Your Conversion Rate Tanks Without ProofGreat promises mean nothing without proof backing them up. Proof density (the ratio of testimonials to clients served) shows your real success rate. Professional testimonials build credibility, raw ones build connection. When installed correctly, proof systems boost both conve...](https://benske.ca/blog/why-your-conversion-rate-tanks-without-proof) ## Have a project in mind? Tell us what you need to build and what it needs to do. 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